Reliable, simple product serialisation with fast authentication.
Reliable, simple product serialisation with fast authentication.

Introducing Countermark – track, trace and authentication for a wide range of products at risk from counterfeiting and grey market.

Countermark uses a new class of optical character recognition that reads the continuous inkjet dot-based print; CIJP is already widely used for part number marking, “best by” dates and lot codes. The Countermark data carrier contains 100 bits of error protected data, which is sufficient for GTIN, "best by" dates, time and location of manufacture and other serialisation information.

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Character Recognition
Character Recognition

Countermark uses a new class of optical character recognition that reads the CIJP dot based print, already widely used for part number marking, “best by” dates and lot codes. The Countermark data carrier contains 100 bits of error protected data, sufficient for GTIN, best by dates, time of manufacture and location or other serialisation information.

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Human readable
Human readable

Countermark is based on human readable characters. This means the user can enter data directly on a web page or with their smartphone camera. Countermark can be printed using Cyrillic, Latin, Chinese or Katakana fonts – enabling end user engagement in many countries.

Two factor authentication
Two factor authentication

Each Countermark is unique. The Countermark data number contains a degree of randomisation generated during the print process.

An image of each Countermark is recorded directly after printing; small inherent random variations in the position of each of the dots creates a digital fingerprint. During authentication the dot positions of a Countermark are compared to the original print to authenticate the Countermark.

Supply chain metrics
Supply chain metrics

Supply chain metrics are created when anyone - wholesaler, distributor or final customer - authenticates a Countermark. Typical data can include supply chain delay, grey market diversion information and customer data.

CIJP inks
CIJP inks

CIJP inks are already available for many different product materials. Serialisation of products made from glass, plastic, metal, rubber and paper can be implemented quickly with minimal production line disruption.